As you develop and refine products and services, you need a research partner who can help determine customer needs, prioritize features, optimize SKUs and price points, and address questions spurred by new initiatives. Answers Research works side by side with our clients to tackle just such development and marketing challenges.
We have created a company that is collaborative and responsive, passionate about research, and focused on impacting business decisions. To this end, we have developed a philosophy built on two pillars: senior people who inspire trust and passionate people who deliver excellence.
Single, senior point of contact. Great work is built on relationships and relationships are built on trust. To help establish trust, we provide a single, experienced researcher on every study. This responsive senior manager will lead an analytical and data sciences team who apply deep market research experience and a rich understanding of your industry.
Professional passion. Our team is passionate about the practice and science of market research. Each team is deeply engaged with your business and research objective. You will see this engagement in creative research designs and thoughtful approaches to your research challenges.
Serving Your Industry
Retail (Brick & Mortar and Online)
Technology (Consumer & B2B)
Our Research Services
Customized to Meet Your Needs
Projectable results: Quantitative research is a scientific, statistics-based methodology designed to yield data that is projectable to a larger population.
Quantifiable data: Because it is so deeply rooted in numbers and statistics, quantitative research has the ability to effectively translate data into easily quantifiable charts and graphs.
Cutting-edge design: Quantitative research continues to improve by employing innovative, highly advanced experimental designs.
Types of Studies
Awareness & Perceptions
Habits & Practices (Customer Needs)
Messaging & Positioning
Pricing & Bundling
Advanced Design & Analytics
Advanced Choice Modeling (ACBC)
Custom Choice Modeling (Menu Based)
Hierarchical Bayesian Segmentation
Structural Equation Modeling
Learn more about why the right sample size is important to you